Ladies, maternity shopping…it’s sooooo frustrating, right? Is it just me or at a time when we’re most unlikely to be sure of our jean size or feel confident in our ever changing shape, at a time when we’re less Carrie Bradshaw and more desperate for all round comfort, we are forced to shop online for maternity clothes, which lets face it, it’s a total hit or miss. I find that very disheartening. We’re woman, we love to shop (okay not every pregnant woman does, but a huge chunk of us do), we want to feel confident and comfortable, we want to enjoy dressing that bump and embrace every moment.
I was delighted when the lovely ladies at Jojo Maman Bebe got in touch to tell me about their VIP Maternity Shopping event. Now first things first, I’m a huge JoJo fan however shopping for my son has almost always been done online therefore I had no idea the Glasgow store even existed! I was literally amazed to discover the gorgeous store situated in the West End of Glasgow, right next to Ashton Lane, (how I love a good wonder around the West End of Glasgow, trendy cafes and antique shops, I could wonder for days). Anyway in my amazement I learned there are tonnes of Jojo Maman Bebe stores dotted across the UK, across Europe and the US, now tell me I’m not the only one who didn’t know that, you can locate your local store here.
The event, which is by pre-booked appointment only, (meaning you get your own slice of VIP treatment), is an opportunity for you to learn about handy products and must have essentials for you and your baby, plus key wardrobe pieces which will keep you in comfort and style throughout pregnancy and beyond. The event also offers an all important bra fitting service, I found this most useful, I mean it’s only been around 14 years and 2 pregnancies since I last had one!
I would say I literally jumped at the chance to attend the VIP Maternity Event however in my pregnant condition it was certainly more of an excited shuffle, nevertheless I couldn’t wait to go shopping. Let me share my morning with the ladies at JoJo Maman Bebe.
I was greeted by the lovely Claire, who also happens to be a mum of three little ones, (of course she knows all about dressing the bump and nursing must haves). Its instinct isn’t it, Mama’s and Mamas to be, we gravitate towards each other to obsess over our bumps and our little people, I could do proud parent talk all day long. A quick tour of the store, mainly pointing out the Maternity section and fitting area, I found myself, mocktail in hand, browsing this seasons must have items. It was lovely, the new Autumn / Winter range is beautiful and I just loved picking out my favourites to try on. Claire was on-hand throughout talking me through key pieces, top tips for styling bump through to baby and listening to my pregnancy concerns, (all of them). To me, it felt like I was shopping with my super stylish, most helpful friend, it was all very informative but ever so relaxed.
Like a scene from pretty lady I found myself amongst a bundle of my most loved finds, mixing and matching, picking out a few investment pieces to see me through the coming months. Like my own motherly uniform, (doesn’t every pregnant lady own these items), I chose a stripped top, drape cardigan and a few tie waist blouses, (of course, by waist I mean immediately under the boobs ), I love how a tie waist shows off bump. I’ve linked some of my favourite pieces throughout this post.
An hour or so later, a few goodies and the biggest smile on my face, bump and I where on our way again. Overall my shopping experience was a huge success, I had such a lovely time. Speaking only of the Glasgow store, I was overly impressed with the in-store maternity collection, I mean it’s a full section, almost half of the store and not just one rail hidden at the back of the shop. The ladies where friendly and welcoming and more importantly, very knowledgable and incredibly helpful… they definitely know their maternity range well, it’s a real one-to-one personal shopping experience.
Expecting Mamas, I highly recommend booking in for a few hours of much needed retail therapy. Wither you’re in need of that one maternity must have item or looking to go all out and treat you and bump, this event is not to be missed. I also thought this would be a lovely idea to suggest to an expecting Mum, make a girls day of it, I know my fiends (who would normally shy away from treating themselves), would love this experience. Event dates vary throughout the UK, click here to check when your nearest store is hosting their VIP event.
Ladies, on the day you will also enjoy 15% off all Maternity and Nursing items and be treated to a gorgeous goodie bag with every purchase made, ( I must mention the goodie bag does include my most loved stretch mark cream, I swear by it). Happy Shopping ladies, I hope you and bump have a wonderful time.
Click Here for more information on the VIP event.
All my love to you and bump.